The boycott against Bud Light is hammering sales. Experts explain why.

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Critics of Bud Light burned empty beer boxes and fired bullets at cans as part of an anti-trans backlash against the brand that erupted early last month. Since then, the anger has grown. Sales of Bud Light have recorded declines for six consecutive weeks after a product endorsement from Dylan Mulvaney, a transgender influencer, set off ire among many conservatives. Tap here to see full deets on this hilarious cluster you know what. #kidrock #budwieser @hookeranddb


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